{"id":158762,"date":"2022-02-09T18:04:33","date_gmt":"2022-02-09T17:04:33","guid":{"rendered":"https:\/\/electrek.co\/?p=224971"},"modified":"2023-08-28T15:24:55","modified_gmt":"2023-08-28T15:24:55","slug":"bmw-to-advertise-ix-electric-suv-during-the-super-bowl-with-arnold-schwarzenegger-as-zeus-and-a-flying-mini-horse-named-peggy","status":"publish","type":"post","link":"https:\/\/www.evearly.news\/en\/bmw-to-advertise-ix-electric-suv-during-the-super-bowl-with-arnold-schwarzenegger-as-zeus-and-a-flying-mini-horse-named-peggy\/","title":{"rendered":"BMW to advertise iX electric SUV during the Super Bowl with Arnold Schwarzenegger as Zeus, and a flying mini horse named \u2018Peggy\u2019"},"content":{"rendered":"\n<p><img decoding=\"async\" src=\"https:\/\/news.evearly.com\/wp-content\/uploads\/2022\/02\/bmw-to-advertise-ix-electric-suv-during-the-super-bowl-with-arnold-schwarzenegger-as-zeus-and-a-flying-mini-horse-named-peggy.jpg\" \/><br \/>\nIf you tune in to the first quarter of this year\u2019s Super Bowl on February 13, you\u2019ll be able to catch a new ad from BMW showcasing its iX SUV before it begins sales in the US next month. The :60 spot features Arnold Schwarzenegger and Salma Hayek Pinault as Zeus and Hera as they navigate retirement from ruling the gods of Mt. Olympus. They also have a cute mini Pegasus as a pet. <a href=\"https:\/\/electrek.co\/2022\/02\/09\/bmw-to-advertise-ix-electric-suv-during-the-super-bowl-with-arnold-schwarzenegger-as-zeus-and-a-flying-mini-horse-named-peggy\/\" target='bwindow' rel=\"noopener\">More&#8230;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230; <a class=\"continue-reading-link\" href=\"https:\/\/www.evearly.news\/en\/bmw-to-advertise-ix-electric-suv-during-the-super-bowl-with-arnold-schwarzenegger-as-zeus-and-a-flying-mini-horse-named-peggy\/\"><\/a><\/p>\n","protected":false},"author":20,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-158762","post","type-post","status-publish","format-standard","hentry","category-electrek"],"_links":{"self":[{"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/posts\/158762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/comments?post=158762"}],"version-history":[{"count":1,"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/posts\/158762\/revisions"}],"predecessor-version":[{"id":253882,"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/posts\/158762\/revisions\/253882"}],"wp:attachment":[{"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/media?parent=158762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/categories?post=158762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evearly.news\/en\/wp-json\/wp\/v2\/tags?post=158762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}