{"id":322575,"date":"2026-05-16T17:10:48","date_gmt":"2026-05-16T15:10:48","guid":{"rendered":"https:\/\/www.evearly.news\/fr\/rachat-de-marques-mythiques-et-dusines-a-larret-la-strategie-implacable-de-byd-en-europe\/"},"modified":"2026-05-16T17:10:48","modified_gmt":"2026-05-16T15:10:48","slug":"rachat-de-marques-mythiques-et-dusines-a-larret-la-strategie-implacable-de-byd-en-europe","status":"publish","type":"post","link":"https:\/\/www.evearly.news\/fr\/rachat-de-marques-mythiques-et-dusines-a-larret-la-strategie-implacable-de-byd-en-europe\/","title":{"rendered":"Rachat de marques mythiques et d\u2019usines \u00e0 l\u2019arr\u00eat : la strat\u00e9gie implacable de BYD en Europe"},"content":{"rendered":"<p><img width=\"1200\" height=\"675\" src=\"https:\/\/www.evearly.news\/fr\/wp-content\/uploads\/sites\/6\/2026\/05\/rachat-de-marques-mythiques-et-dusines-a-larret-la-strategie-implacable-de-byd-en-europe.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" \/<br \/>\nCe n&rsquo;est plus un secret pour personne, BYD lorgne les usines europ\u00e9ennes sous-utilis\u00e9es, et elles sont nombreuses avec le ralentissement des ventes de voitures en Europe. En discussions avec Stellantis et d&rsquo;autres constructeurs, le constructeur chinois explore aussi le rachat de marques embl\u00e9matiques en difficult\u00e9.<br \/>\n <a href=https:\/\/www.frandroid.com\/marques\/byd\/3100043_rachat-de-marques-mythiques-et-dusines-a-larret-la-strategie-implacable-de-byd-en-europe target='bwindow'>Lire la suite&#8230;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&lt;img width=&quot;1200&quot; height=&quot;675&quot; src=&quot;https:\/\/www.evearly.news\/fr\/wp-content\/uploads\/sites\/6\/2026\/05\/rachat-de-marques-mythiques-et-dusines-a-larret-la-strategie-implacable-de-byd-en-europe.jpg&quot; class=&quot;attachment-full size-full wp-post-image&quot; alt=&quot;&quot; decoding=&quot;async&quot; loading=&quot;lazy&quot; \/<br \/>\nCe n&rsquo;est plus un secret pour personne, BYD lorgne les usines europ\u00e9ennes sous-utilis\u00e9es, et elles sont nombreuses avec le ralentissement des ventes de voitures en Europe. En discussions avec Stellantis et d&rsquo;autres constructeurs, le constructeur chinois explore aussi le rachat de marques embl\u00e9matiques en difficult\u00e9.\n<\/p>\n<p> <a class=\"continue-reading-link\" href=\"https:\/\/www.evearly.news\/fr\/rachat-de-marques-mythiques-et-dusines-a-larret-la-strategie-implacable-de-byd-en-europe\/\"><\/a><\/p>\n","protected":false},"author":6,"featured_media":322576,"comment_status":"closed","ping_status":"open","sticky":false,"template":"Default","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-322575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-frandroid"],"_links":{"self":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/posts\/322575","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/comments?post=322575"}],"version-history":[{"count":0,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/posts\/322575\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/media\/322576"}],"wp:attachment":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/media?parent=322575"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/categories?post=322575"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/tags?post=322575"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}