{"id":326111,"date":"2026-07-09T19:08:15","date_gmt":"2026-07-09T17:08:15","guid":{"rendered":"https:\/\/www.evearly.news\/fr\/en-chine-des-proprietaires-de-byd-bravent-les-inondations-a-cause-du-marketing-de-la-marque\/"},"modified":"2026-07-09T19:08:15","modified_gmt":"2026-07-09T17:08:15","slug":"en-chine-des-proprietaires-de-byd-bravent-les-inondations-a-cause-du-marketing-de-la-marque","status":"publish","type":"post","link":"https:\/\/www.evearly.news\/fr\/en-chine-des-proprietaires-de-byd-bravent-les-inondations-a-cause-du-marketing-de-la-marque\/","title":{"rendered":"En Chine, des propri\u00e9taires de BYD bravent les inondations \u00e0 cause du marketing de la marque"},"content":{"rendered":"<p><img width=\"1200\" height=\"675\" src=\"https:\/\/www.evearly.news\/fr\/wp-content\/uploads\/sites\/6\/2026\/07\/en-chine-des-proprietaires-de-byd-bravent-les-inondations-a-cause-du-marketing-de-la-marque.jpg\" class=\"attachment-full size-full\" alt=\"\" decoding=\"async\" loading=\"lazy\" \/><br \/>\nDes propri\u00e9taires de Denza (marque de BYD) se sont improvis\u00e9s sauveteurs dans des zones touch\u00e9es par de graves inondations en Chine. Incit\u00e9s par la communication ultra-s\u00e9curisante de la marque, ces usagers se sont pourtant expos\u00e9s \u00e0 des dangers malgr\u00e9 les avertissements des autorit\u00e9s.<br \/>\n <a href=https:\/\/www.numerama.com\/vroom\/2293207-en-chine-des-proprietaires-de-byd-bravent-les-inondations-a-cause-du-marketing-de-la-marque.html target=bwindow'>Lire la suite&#8230;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230; <a class=\"continue-reading-link\" href=\"https:\/\/www.evearly.news\/fr\/en-chine-des-proprietaires-de-byd-bravent-les-inondations-a-cause-du-marketing-de-la-marque\/\"><\/a><\/p>\n","protected":false},"author":16,"featured_media":326112,"comment_status":"closed","ping_status":"open","sticky":false,"template":"Default","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-326111","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-numerama"],"_links":{"self":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/posts\/326111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/comments?post=326111"}],"version-history":[{"count":0,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/posts\/326111\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/media\/326112"}],"wp:attachment":[{"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/media?parent=326111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/categories?post=326111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evearly.news\/fr\/wp-json\/wp\/v2\/tags?post=326111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}