Cowboy, the Brussels-based connected e-bike maker, says it has secured the lifeline it needs to keep the lights on – and the wheels turning – after what the company calls “the most challenging period in its history.” And while market downturns and supply chain woes set the stage, it was a recall that nearly pushed the brand over the edge. Read more…
A big recall nearly killed this e-bike company. Now it may have just been saved
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