Alfa Romeo’s sleek new SUV caused quite a stir – and not just for its eye-catching design. An Italian government minister raised eyebrows by claiming that calling it Milano violated national regulations since the car will be produced in Poland. Bizarre? Definately. Yet, Alfa Romeo swiftly turned the controversy into a marketing coup. The Italian automaker announced that the Milano… Read more…
Italian government squabble forces Alfa Romeo to ditch ‘Milano’ name
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